UBS AG has maintained a "Buy" rating for SAP SE shares, setting a price target of 283 euros. Analyst Michael Briest noted that while the company's AI initiatives may not immediately impact sales, they will enhance SAP's positioning in artificial intelligence and facilitate direct monetization.As of 2:21 p.m., SAP SE shares were down 0.8% to EUR 278.15, indicating a potential upside of 1.74% towards the target price. The stock has risen 17.7% in 2025, with key Q1 figures expected to be released on April 22, 2025.